Scania’s calendar explores the theme World Heritage in 2012, bringing together powerful engineering and some of the world’s most extraordinary environments. Set against iconic cultural and natural landmarks, each image captures the striking contrast between modern transport and places shaped by history, highlighting both the strength of Scania’s vehicles and the timeless beauty of these globally significant sites.
More than just a visual journey, the calendar is a tribute to our shared responsibility to preserve these unique locations for future generations. With the spirit of Great vehicles in fantastic environments, Scania creates a narrative where innovation meets heritage, showing how progress and preservation can exist side by side. DKM Creative and the team came up with the idea and excution.
